Why Simple Biz Deluxe?

There are some lessons you don’t learn from books—you learn them from watching life unfold right in front of you.

I’m a legacy entrepreneur, and long before I ever built platforms, produced major events, or developed systems, I watched my parents build something sacred: a “mom and pop” Bible and bookstore that continues to serve our community for 43 years. Not 43 years of hype. Not 43 years of trends. Forty-three years of relationships.

I saw what most people miss.

A small business doesn’t survive because of a logo, a location, or even a product mix. It survives because of trust—because customers feel known, remembered, valued, and welcomed back. I watched my parents remember names, preferences, birthdays, prayer requests, and family updates. That was CRM before “CRM” became a buzzword.

What they built wasn’t just a store.

It was a relationship engine.

And that foundation became the lens through which I would later see my own business journey.

The Moment I Realized Growth Needed Systems

As I developed KreativeKoncepts Production and Design into a media production powerhouse, I hit a wall that a lot of entrepreneurs hit—but many don’t know how to name.

The business was growing.

The demand was increasing.

The opportunities were multiplying.

But I was still doing too much of the same repetitive work.

I was constantly getting pulled away from the main thing—creative direction, client experience, innovation, expansion—because I was stuck doing tasks that should’ve been automated:

• Following up with leads manually

• Sending the same onboarding messages over and over

• Chasing invoices

• Repeating appointment scheduling steps

• Remembering who needed what and when

• Building systems across too many disconnected tools

And it didn’t matter how talented my team was—without the right workflow infrastructure, growth starts to feel like chaos.

I realized something:

If I didn’t build a system that could carry the weight of my vision, my vision would always be limited by my capacity.

So I made a decision: I wasn’t going to keep building businesses that depended on me remembering everything.

I was going to build something that helped entrepreneurs scale with structure, not stress.

The Problem: Small Businesses Were Locked Out

Here’s what I learned in the process:

Large companies don’t win just because they have money.

They win because they have systems.

They have automation.

They have CRMs.

They have follow-up sequences.

They have customer journeys.

They have dashboards, pipelines, data tracking, and team accountability.

And most small businesses? They’re locked out of that world.

Not because they don’t deserve it—but because the tools are either:

• Too expensive

• Too complicated

• Too fragmented

• Or designed for companies with full departments, not solo entrepreneurs

Small business owners are often forced to patch together five or ten subscriptions—email tools, calendar tools, texting tools, funnels, forms, automations, payment tools, reputation tools—and still end up with something that doesn’t flow.

And if you’re a solopreneur?

You don’t just need software.

You need a solution that acts like an entire operational support team.

That’s why I built Simple Biz Deluxe.

Simple Biz Deluxe Was Built for the Underdog

Simple Biz Deluxe is for the entrepreneur who has the vision, but not the overhead.

It’s for the business owner who is tired of:

• Losing leads due to inconsistent follow-up

• Manually doing things that should run automatically

• Paying for multiple tools that don’t connect

• Feeling behind because technology moves fast

• Trying to grow without a system to sustain it

I created Simple Biz Deluxe for people who have never had access to the powerful tools that established companies anchor their business on—but are often unaffordable or unrealistic for smaller teams.

Because small businesses shouldn’t have to work harder just because they’re smaller.

They should be able to work smarter—early.

I Wanted to Make Success More Efficient for Solopreneurs

Let me say this plainly:

Solopreneurs don’t fail because they aren’t gifted.
They burn out because they’re doing too much.

Simple Biz Deluxe was built to simplify the day-to-day business process so entrepreneurs can:

• Capture leads automatically

• Follow up consistently without chasing people

• Keep conversations organized in one place

• Schedule appointments easily

• Nurture customers intentionally

• Trigger workflows that handle recurring tasks

• Create a real business infrastructure without a full staff

So instead of drowning in admin work, you can focus on what actually grows revenue:

serving customers, delivering excellence, marketing consistently, and building your brand.

Bringing the Power of AI to the Small Business Community—Early

The marketplace is changing fast.

AI isn’t a “future” thing—it’s a right now advantage.

And I’m not interested in watching small business owners get left behind while bigger companies integrate AI and accelerate faster.

I built Simple Biz Deluxe to bring the power of AI to the small business community early—so entrepreneurs can compete in a digitally-driven marketplace with tools that multiply their time, strengthen their communication, and improve execution.

Because the new economy will reward businesses that can move quickly, respond intelligently, and stay consistent.

AI helps you do that.

And you shouldn’t need a tech department to benefit from it.

Making It Easy on Purpose

A lot of platforms are powerful—but they’re not accessible.

And if a tool feels confusing, most business owners won’t use it consistently, no matter how great it is.

That’s why Simple Biz Deluxe is built to be easy to use and easy to understand—to remove barriers for people who are not as tech savvy, who don’t speak “software,” and who don’t have time to sit through complicated setups just to send a follow-up email.

This is a platform built for real entrepreneurs.

Busy entrepreneurs.

Faith-driven entrepreneurs.

First-generation entrepreneurs.

Legacy entrepreneurs.

Creators, consultants, contractors, coaches, and small teams trying to build something meaningful.

So… Why Simple Biz Deluxe?

Because I’ve lived both sides.

I’ve watched legacy business thrive through relationships.

I’ve built modern business that demanded systems.

And I realized the biggest gap in the small business world isn’t ambition.

It’s infrastructure.

Simple Biz Deluxe exists to give you:

• The relationship power of a legacy business

• The systems advantage of a larger company

• The automation support of a full team

• The AI edge of the new marketplace

• Without overwhelming you or overcharging you

This isn’t just software.

This is a movement for business owners who are ready to run their business with clarity, consistency, and confidence.

And if you’re building something that matters—something with purpose, impact, and legacy—then you deserve tools that help you scale without losing your soul.

That’s why Simple Biz Deluxe.

And that’s why I built it.

Final Thoughts

I hope your business or project finds much success because of the access you've been granted to this platform that was built by somebody just like you who had an idea about how we could do it better!

I'd like to welcome you to a series of Mastermind Sessions I'll be hosting personally to better explain the platform and introduce you to trailblazers who are using the software and seeing amazing results! Be my guest to take it for a test drive! With the FREE 14-day trial, you've got NOTHING to lose! Visit www.simplebizdeluxe.com and begin your journey today!

Blessings,

RJ Stevenson, Founder & Kreative Lead